Manufacturer of carrying solutions for notebooks, tablets and smartphones presents numerous innovations in the “Planet Reseller” specialist trade area.
DICOTA (www.dicota.com), established manufacturer of carrying solutions and accessories for notebooks, tablets and smartphones, will be showcasing at CeBIT 2014 in the “Planet Reseller” specialist trade area (Hall 15, G33).
Existing partners and potential resellers can find out about the newly oriented product portfolio, with the three main series PRO, ECO AND BASE, at the approximately 72m2 stand. The series include bags, rucksacks and cases for notebooks and tablets and cover the whole spectrum, from functional, good value basic solutions to premium products equipped to the highest standards. The manufacturer is expressly inviting trade fair attendees to test out the more than 40 new products, to experience the designs, materials and trends for themselves.
“Visitors will be especially excited about the PRO collection, which is positioned as the new premium range due to the wide range of functions it fulfils,” explains Stephan Meyer, DICOTA CPO and thus in charge of development. “The PRO series brings together German engineering and Swiss quality standards. We have succeeded in integrating DICOTA’s more than 20 years of experience into our best collection to date. For example, the Top Traveller PRO provides a series of bags for notebooks from 12 to 17 inches which will win over customers with numerous details, such as separate compartments for power adapters, mobile phones and tablets, as well as a non-slip shoulder strap (anti-slip-coating), and offers the professional user a best-in-class solution.”
Ruedi Nauer, CEO of the DICOTA group, explains the accessory specialists’ distribution strategy: “Our strategy is clear-cut: together with our distribution partners, in the future we will be putting a lot of emphasis on the channel. As an enclosed specialist trade area, Planet Reseller is therefore the perfect platform for us to establish and maintain contact with existing and potential partners. This is especially important, given that we aim to build up our international partner network even further in 2014. The international distribution team and DICOTA management are looking forward to interesting discussions.”
For the first time ever at a trade fair, reintroduced product ratings for protection and functionality will be found at CeBIT. Together with the revised packaging design, these make it easier for retailers and end customers to choose the right product, and provide for increased transparency at the POS.
In addition, just recently DICOTA has published its new 2014 catalogue, which reflects the product quality in a particularly high-quality finish.
DICOTA at CeBIT 2014: Hall 15, Stand G33 (“Planet Reseller”)